I have owned, used, and loved Zpacks gear for years. My trusty Hexamid Twin is my favorite shelter. I think their poncho/groundsheet is brilliant and the best poncho out there, never mind the multi-use. Then there was the outrageous level of customer service. But Zpacks, you have changed, and we have begun to drift apart.
It all started last year. I was looking for a poncho/tarp and was going to buy the MLD cuben poncho. Then I got to thinking how much I loved my Zpacks poncho/ground sheet and asked Zpacks if they could make me a custom poncho like the ones I had seen from them on the BPL forums in the past. It took Joe a few days longer to get back to me by email then usual. He sounded distracted, harried and tired. He told me he no longer had time for one off projects like mine and I might as well buy the MLD poncho. I get it, businesses grow up, and they move on to larger volume, larger margin items. I own my own business, so I get it, Joe. Still, it hurt.
When I went to replace my aging Hexamid Twin last fall, I saw they no longer sell it. They wanted me to buy something bigger, heavier and more expensive, or something smaller, heavier and more expensive. The withholding was painful. I began to feel Zpacks only loved me for my money. What a fool I have been!
Then Zpacks started putting on a lot of weight. I know, I know, it is shallow of me. See, last week I was thinking about getting a sexy stripped down SUL pack and automatically thought of the Zero. Maybe even in old school 1.45oz cuben, not that new fangled and heavy hybrid cuben stuff. Now, I see something called the “Nero”, with stuff on it I don’t want or need, weighting in at 10.9oz! I did not see any customizations to add, or any way to subtract from it. Nero indeed, fiddling on the roof while my love of Zpacks burns! I looked over their other backpacks, at weights starting at 21oz going up to 28oz. For a second I thought I had mistakenly gone to Gossamer Gear’s web site, or Six Moons Design for heavier backpacks. Even MLD has put on an ounce here and there. But Zpacks, you have really let yourself go. I know all those demands for more features and more durable fabrics are too hard to pass up, but I worry about your health!
Companies grow up and move on to other more numerous customers, bigger profits and bigger margins, it is the way of the world. They become more distant and put on more pounds as they grow up from the plucky little kid we loved to a more indifferent, distant grown-up. They lose focus and start to offer a million products trying to be all things to all customers. I know as a geeky, quirky UL hiker with special needs you are just not that into me any more. Zpacks, you are breaking my heart.
Don’t get me wrong, Zpacks and I will still be friends. I just ordered a bunch of accessories from them. But I will never order another pack or shelter. The love affair is over. They are becoming just another UL gear company to me. A darn good one, but somehow less special. I will shed a tear, and have a stiff drink and remember the way we were. As for a new stripped down sexy SUL pack, I wonder what Chris Zimmer is doing tonight?


