"That's very convenient for REI to say. It's also called looking the other way."
What would you expect REI to do? The only thing REI could do it test every lamp outthere and only sell one ones that meet the spec. I am guessing that would be very frew and those would likely be more expeensive and only be of interest to a few people. Testing all the lamps would cost REI money and and it would limit the sellection in there stores and reduce sales. With the profit margin being what it is they cannot afford to do that.
The only people that can enforce a standard is the government. If the issue is not safety related the government will have very little interest in making a law mandating the standard.

