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2011 Outdoor Recreation Participation Report


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    James holden
    BPL Member

    @bearbreeder-2

    havent seen this posted yet … some very interesting stuff …

    http://www.outdoorindustry.org/images/researchfiles/OIA_2011_OutdoorRecreationParticipationReport.pdf

    Key Findings
    • Nearly 50 percent of Americans ages
    six and older participated in outdoor
    recreation in 2010. That is almost the same
    participation rate as 2009 and equates to a
    total of 137.9 million Americans.
    • A mere 40 percent of outdoor enthusiasts
    participated in outdoor activities at least
    once a week in 2010, and only 24 percent
    got outside two times per week or more.
    • Gateway activities, outdoor activities that
    are popular and accessible, continued
    to engage Americans in the outdoors.
    Those who participate in gateway activities
    are more likely to participate in another
    outdoor activity than they are likely to
    participate in only one activity.
    • An outdoor lifestyle appears to provide
    unique fitness and health benefits.
    On average, outdoor participants rate
    their fitness levels at 6.4 on a 10-point
    scale versus 5.1 for non-participants.
    Participants’ perspectives on their own
    health was even higher with a rating of 7.5
    versus 6.5 for non-participants.
    • The participation rate among Americans
    who live in communities with designated
    walking and biking trails is higher than
    those without easy access.
    • There is some good news about
    participation in outdoor recreation this
    year. While there was no significant
    growth in 2010, most participation rates
    either leveled off or grew modestly — a
    marked improvement from the past years’
    significant drops.
    • Although girls’ participation in outdoor
    recreation is still lower than boys’, those
    participation rates showed improvement
    or leveling in 2010. Participation rates
    among boys leveled or fell.
    • Youth and adolescents are motivated to
    get outside simply because they think
    “outdoor activities are cool.”
    • Engaging youth in outdoor recreation and
    other activities makes a lasting impression.
    Among adults who are current outdoor
    participants, more than 79 percent
    reported having a physical education class
    between the ages of 6 and 12. Almost
    60 percent of adult outdoor participants
    took part in outdoor activities from ages
    6 to 12, compared to only 21 percent of
    non-outdoor participants — that’s a nearly
    40-percent gap.
    • Outdoor enthusiasts use technology
    to connect to the outdoors. More than
    60 percent of outdoor enthusiasts ages
    18 to 44 use technology to search for
    information about outdoor recreation.
    • Consistent with past reports, participation
    in outdoor activities was significantly
    higher among Caucasians than any other
    ethnicity and lowest among African
    Americans in nearly all age groups.
    • Although African Americans have the
    lowest overall outdoor participation rate,
    there was a significant increase in African
    American kids’ participation this year.
    Forty-eight percent participated in 2010
    compared to 39 percent the previous year.

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