Gatlinburg Store Clothing half price

I happened to be in Gatlinburg TN yesterday ("a dreadful little town…" to quote Bill Bryson in "A Walk in the Woods.") There is a really nice brand new store there called NOC's Great Outpost that has all of their brand name outdoor clothing on sale for half-price. Most definitely worth a look if you happen to be in Bill Bryson's favorite little town.