In bear avoidance, I would distinguish between avoiding *detection* due to scent, and minimizing attraction due to the same. What this study shows is it's almost impossible to avoid detection.
Even if you want to quibble with the details of the study, it should remind us just how *extremely* sensitive a bear's nose is. When you're dealing with an animal that can smell food–or even the tiniest food residue– from miles and miles and miles away, isn't that kind of daunting and humbling to any effort you might make to conceal your food's scent? Once you really start to think about everything we touch during a typical day–even a day of hiking–you pretty quickly come to the conclusion that you're covered with food residue.
No matter how careful you are, you've gotten something food-like or smellable on you, surely, at some point during the day. All it takes is a speck. Just touching food and then brushing your hand against your bag or yourself an hour later would be enough to register a scent at this level of sensitivity. So it's just not realistic to expect that you'll defeat the bear's nose. It's just not. In my sleeping bag in the woods at night, when I think that I am really just making myself feel better.
Most bear avoidance strategies take two approaches:
1) Reduce the scent you're giving off to make yourself less attractive to the bear.
and
2) Physically prevent the bear from getting to your food in some way. e.g.,, bear bag it, put it in a canister.
If you're being realistic, you don't spend too much time worrying about 1.
Almost all of us smell like food when we go to sleep in the woods, but only a few of us have bear encounters at night or otherwise because of it. We don't know if that's because there's a certain threshhold we crossed–because we smelled *too much* or because of some other opportunistic factor. A lot of the objections to the study argue that there's a threshhold level of smell, and that OP sacks help you avoid that threshhold. To me the jury is still out on that after this study. We still don't know for certain if the OP sacks help you *smell less*, and if that makes any difference. The dogs may have smelled the OP sacks as quickly as the ziploc bags because they were both giving off enough of an odor to make them easily and straightforwardly detectable by a dog's super-nose. But that doesn't mean the OP sack isn't less odorous at a very granular level–and it doesn't tell us if that level of difference might make the bear less inclined to wander into camp.
All I know from my own experience at this point is that why we have bear encounters at night is always somewhat mysterious, because I know that I always smell, but only once in a while do bears wander in to check me out. So ultimately I have to rely on (2), creating a physical barrier to my food, in order to assure it is safe. If what I am really worried about is getting killed by the bear once it wanders in to camp for my food, (2) won't help me with that, but assuming I survive the encounter and the bear doesn't defeat the protection system, I'll still have my food in the morning. In part, the intense interest in the topic is probably because we're afraid of bears, period, and avoiding detection is so important because it assures us we won't have an encounter in the first place.